Did you ever look in the mirror and ask yourself "who am I" or "what makes me special?"
Some psychologists believe discovering your identity is the most important stage in human development. The same holds true for your business. Is your business identity accurate? Does your logo provide a common thread throughout your company's visual communications? If your business is going through an identity crisis, don't fret. Take a deep breath, relax and lie down on Dr. Pop's couch. We'll ask the right questions, engage in a little soul searching and develop a logo or product branding strategy that provides a meaningful message, visual continuity and recognition.
